TIL Cheetos were designed to be addictive. A 2013 investigation found that Frito-Lay spent $30 million a year on 500 chemists and psychologists to attain the perfect mix of crunchiness, aroma, and "mouth feel." They melt in the mouth immediately, tricking the brain into thinking it hasn't eaten much

fevereiro 28, 2023

TIL Cheetos were designed to be addictive. A 2013 investigation found that Frito-Lay spent $30 million a year on 500 chemists and psychologists to attain the perfect mix of crunchiness, aroma, and "mouth feel." They melt in the mouth immediately, tricking the brain into thinking it hasn't eaten much

TIL Cheetos were designed to be addictive. A 2013 investigation found that Frito-Lay spent $30 million a year on 500 chemists and psychologists to attain the perfect mix of crunchiness, aroma, and "mouth feel." They melt in the mouth immediately, tricking the brain into thinking it hasn't eaten much https://www.mashed.com/220445/nutritionist-explains-why-cheetos-are-so-addictive/ SappyGilmore February 28, 2023 at 03:20AM

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TIL Cheetos were designed to be addictive. A 2013 investigation found that Frito-Lay spent $30 million a year on 500 chemists and psychologists to attain the perfect mix of crunchiness, aroma, and "mouth feel." They melt in the mouth immediately, tricking the brain into thinking it hasn't eaten much

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